ITIL IT Service Management Rule Number 47. Make the ITIL Project Value Add for the Customer, not the Designer or IT Manager

This may seem obvious, but often ITIL Project designers forget that it is the end-user/customer who is the final audience. It’s hard enough to make a ITIL Project value-add for the end-user/customer – in fact, that’s what most of the craft of ITIL Project design is about – but it’s even harder when you lose sight of your audience.